Welcome to AAPPEAL!

Hi, I'm Elizabeth “Dr. E” Carter, and I am the Chief Executive Officer of this amazing consulting agency. AAPPEAL was founded on my four passions, Leadership, Engagement, Analytics, and Performance.

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Dr. Elizabeth A. Carter
Possibilities Unlimited book cover

Possibilities Unlimited

By Dr. Cheryl Wood, and Les Brown.
Feat. Elizabeth “Dr. E” Carter

Good Days And Bad Days book cover

Good Days and Bad Days

Elizabeth “Dr. E” Carter

A Black First 2 book cover

A Black First:
The Blackness Continues

Peter E. Carter

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Elizabeth “Dr. E” Carter speaking at John Hopkins University in January 2020 about her career journey

14 Activities book

To LEAD Others

Being a leader is a scary thought. You are responsible for individuals who are not related to you and whom you cannot control 100%. ... Yet, somehow, you have to get them to follow you.

Elizabeth “Dr. E” Carter once again provides you access to information based on situations that have impacted her life.

Press Releases

Elizabeth “Dr. E” Carter out to empower African Americans to take on more leadership roles.

Monday, August 16th 2021, 9:44 PM EDT

 Dr. Elizabeth A. Carter press release

Our Services

Close gaps in your individual performance.

Dr. Elizabeth A. Carter

Performance Improvement

Identifying deficiencies in your business model, and providing alternate solutions.

Coaching & Mentoring

Crafting a plan to allow you to close your performance gaps.

Facilitating & Training

Providing content to increase your leadership and business knowledge.

Keynote Presentation

Inspiring, educating, and entertaining audiences.


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